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• Resurgence of Searchandising Lingo
• 4 days ago
• I stumbled across several citations of the term “searchandising” recently, indicating that this term is rearing its head once again.
  Here’s a June 30th quote from an SLI-Systems press release: "We're pleased that the new console provides us the tools needed to match our customers' needs with our business goals through more flexible 'searchandising'."
  Earlier in June, several mainstream ...

• More Domain Names...?
• 9 days ago
• The ICANN votes today in Paris on whether or not to approve new domain name extensions from .com and .net to dot anything. Both CNN and the BBC are following the story, but I’m wondering if this will really be a benefit to consumers. Sure brands will be able to buy out their names (at highway robbery prices) and use them as extensions, but in a world where most people have to look at their cell ph ...

• Chasing Technology
• 15 days ago
• So I’ve got a vision for the Internet where my Web is different from yours. We may visit the same sites, but the experience in terms of the content we see and the objects we’re served will vary based on: clickstream, history, intent and other factors that constitute the context of our visits. Of course, this is already happening today, but I envision a much more sophisticated delivery vehicle that ...

• Buying Offline, Virtually
• 18 days ago
• So I was on my way to the airport and had about 30 minutes to spare. In need of a new book, I stopped into the closest bookstore (a Barnes & Nobles) and decided to treat the experience as an offline rendition of an online exercise. I marched straight to the help desk as if it were the search bar on the homepage. The friendly clerk found my book (Everything is Miscellaneous by David Weinberger) wit ...

• Multivariate Testing Moves Further Upstream
• 22 days ago
• Two press releases crossed my inbox yesterday that made me smile. The first was from Clickability, a hosted Web Content Management solution and the second was from Google. The information was largely the same, announcing Google’s Website Optimizer Technology Partner program, where they’ve made their testing solution widely available to content creators using Content Management Systems (CMS). Partn ...