Just when you thought consolidation in the web analytics industry was stabilizing, Yahoo! goes and purchases IndexTools' Analytics Business. Additionally, this week, IndexTools' COO Dennis Mortensen, announced IndexTools will be for free for partners and clients that accept the standard Yahoo! agreement. Dennis claims that IndexTools offers 80% of Omnitures functionality. Things are never boring ...
Yahoo! announces that it has entered into a definitive agreement to acquire substantially all of the assets of Tensa Kft., more commonly known as IndexTools, a leading provider of Web analytics software for online marketing. The acquisition includes IndexTools' Web analytics business and technology as well as its Tensa R&D Kft. subsidiary. Upon completion of the acquisition, the addition of the In ...
HP and Tower Software announced that they have signed a pre-bid agreement for HP to acquire Tower, a document and records management software company based in Canberra, Australia. The deal will enable HP to expand its offerings in the fast-growing electronic discovery and compliance software market. ...
The first partof our ECM Outlook 2008 discussed the emergence of Microsoft Sharepoint as a legitimate ECM application. Even though SharePoint is the 1000 pound pink elephant in the room, other issues like compliance, collaboration, and lower deployment costs continue to drive the ECM industry. Part two discusses five additional key factors and common concerns. ...
Jason Burby is one of the most well-rounded and intelligent voices in the Web analytics space. He's the Chief Analytics and Optimization Officer for ZAAZ, a Web business consultancy that helps companies better use web analytics data to improve site business results. A little while ago, I was able to briefly talk with Jason regarding his thoughts on the trends and the current state of the web analy ...